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2026 QAIB Full Study

2024 Auto Insurance Web Experiences: Scores and Ranks

How do today’s leading auto insurance websites stack up when it comes to serving policyholders online?

 

DALBAR evaluated leading auto insurance websites across functionality, usability, and behavior centricity to determine which firms deliver the strongest digital experiences. From obtaining quotes and managing policies to filing claims and accessing support resources, each website was assessed using DALBAR’s proven UXploration Lab methodology.

 

Included in the report:

  • Final scores, rankings, and DALBAR Designations for the top-performing auto insurance websites
  • Detailed score breakdowns across Functionality, Usability, and Behavior Centricity
  • Industry benchmarking across key areas including security, product information, account management, support, mobile services, personalization, and behavior-centric design
  • Three-year feature prevalence data (2022–2024) covering more than 60 website attributes
  • Comparative analysis showing which digital capabilities are most commonly offered across the industry and where adoption remains limited
  • Independent insights to help firms benchmark their website experience against competitors and identify opportunities for improvement

 

Whether you’re evaluating your current digital experience or seeking competitive benchmarks, this report provides an objective view of the capabilities and features shaping today’s auto insurance websites.

 

Price: $8,075

 

Request your copy below…

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